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ACCELERATE YOUR MARKETING EFFORT
Your marketing team will be driving in the fast lane with Webtreepro. The team (not IT) will control dynamic and real-time content. And that is only the beginning. Imagine a marketing program launched in days, and a web page in minutes. Imagine the delivery of product and sales information in real time with real results. You will be able to test and measure marketing efforts with split A/B testing, capture customer data and convert leads, and instantly provide your sales force with promotional or product information via intranets or extranets.
Fast Creation of Landing Pages
Today's marketing environment demands that communication life cycles have to be measured in days, not weeks. Getting your latest promotion out the door quickly is paramount to a successful campaign, and in the world of web marketing, landing pages are mission critical.
It's easy to create a banner ad, or kick off a pay-per-click or natural search campaign. Yet, getting landing pages up and ready is frequently where the logjam occurs. With Webtreepro in a matter of minutes, you can add a new page complete with content, and forms to capture leads. What's more, you can take a "set it and forget it" approach to the landing page's accessibility.
Split A/B Testing for Instant Website Feedback
Are you basing copy and design changes on your gut feeling? STOP! With the Webtreepro Test Center, you can create split A/B and multivariate testing. Easily see what your visitors prefer, and let the numbers speak for themselves.
Intranets and Extranets
Webtreepro's capabilities go beyond Internet outreach. You can distribute privileged content to all aspects of your business via intranets and extranets. You can offer marketing and sales kits to your in-house sales team, channels, or distributors, and keep the office up to date on company policy, forms, events, and training opportunities.
There are two key features that enable this:
Role Assignment
As users are added, they are assigned a role that you've defined. Roles specify what a logged-in user can or cannot do at a site. For example, some roles may only have viewing privileges while others are allowed content editing access. By creating roles, you're able to quickly add new users who are allowed a pre-packaged set of capabilities. You can create an unlimited number of roles, plus provide tremendous flexibility in terms of a logged-in user's privileges.
 Role-Based Access to Content
When you create or edit existing content, you can decide to restrict the content viewing to only those who are authorized users. Content may be visible to one, some, or all roles. You can even have mixed visibility on a single page, allowing you to present different sections of content that is viewable depending on the visitor's role. Here's an example: y our next national promotion is a little complicated, and you want to make sure your sales team correctly follows each step. You can embed directions for your sales team right on the consumer-facing page where the offer appears. The consumer will only see your offer, but your logged-in users, your sales team, will be able to see and follow your instructions! By choosing any of the Visibilty options, you can also send specialized content to select customers, or make downloads, commission structures, policies and procedures, etc., available to just your employees and/or administrators.
Marketing promotions can be applied across the board, or individual franchisees can create their own landing pages and user roles. Webtreepro makes the process simple, effective, and enjoyable.
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