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WHAT MAKES IT DIFFERENT?
Webtreepro was designed for organizations, like franchises and dealerships, that need to control their brand standards and corporate content but still benefit from local edition sites for their networks. With the unique Webtreepro content distribution engine, you maintain brand control while determining the level of customization at your local sites.
Most content management systems are built to support many contributors all feeding one site — you can think of it like a funnel with a single outlet. But, this "many-to-one" publishing does not meet the needs of franchises or dealerships.
Franchises and dealerships need a funnel that has multiple outlets in order to enforce brand control, extend their web footprint, and enhance local search visibility and local relevance. Traditional CMS systems simply aren't built for this. Not even open source CMS — we checked!
Webtreepro is different. It's designed so even a corporate site can publish to many sites simultaneously. Pages and content are easily added by non-technical users, which can be published everywhere at once. If a page or content item is changed or deleted, that happens simultaneously, whether you have 10, 100 or 1,000 sites. Have a new national promotion? Get it out in minutes.
BRAND PROTECTION/SHARED BRANDED SITES
At Webtreepro, we have a design mechanism affectionately referred to as the parent/child relationship. The parent is the headquarters or otherwise uniting entity for the organization. The children, as you might expect, are the franchises or other local members. This structure was conceived to ensure that any number of sites could be deployed and localized while maintaining precise brand standards. We incorporate your design into our platform so that every time you add a new child site, it inherits your specified design and standards. You can have thousands of child sites, and they will share your look and feel, as well as any and all content that you push to them.
This portal extends your messaging and content reach, whether it is company information, national promotions, or other brand support messaging. Your marketing staff can rollout national, regional, and local programs in days, launch a new child site in minutes, and distribute product and sales information in real time.
CONTENT CONTROL AND DISTRIBUTION
Content control doesn't stop at the HQ level ... unless you want it to!
Franchise contributors can add locally relevant content to only their individual site, and within the confines of your brand standards. This can be done by your franchisees or dealers, or you can maintain control from the top, and provide this as a service to your network. Either way, the interface is simple and designed for the average Jack and Jill. We know they will appreciate the capabilities offered and the time saved!
 Solutions
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