Delivering the right content to the right person at the right time has been a marketer’s dream seemingly since the dawn of the internet. We all instinctively know that not every website visitor has the same needs, wants and desires. But if that’s so obvious to us, then why do brands insist that every visitor to every site in their entire organization has the same user experience?
Personalizing content on a small number of sites gets complicated, very fast. Personalizing content on dozens, hundreds or even thousands of sites at a time is orders of magnitude harder!
Webtreepro offers you numerous opportunities to personalize the content that your visitors see. Do you want to write content specific to a region, state or city? How about content specific to each location, reflecting the themes, topics and attitudes that their customers can identify with?
Maybe you want to control all the personalized content at the corporate level, or possibly you want to break that responsibility up by region, or even allow some locations to do it themselves.
Our platform gives you the ability to choose your targets and structure your content. You’re in control to personalize your customers experience any time you see fit.
No matter what flavor your personalization strategy may take, there’s a great chance that Webtreepro can handle it.